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These Fields of Study in the UK Are Attracting International Students, Though Visa Data Suggests Softened Demand for 2026

These Fields of Study in the UK Are Attracting International Students, Though Visa Data Suggests Softened Demand for 2026

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The UK issued nearly 410,000 student visas to main applicants in 2025, up by 3% over 2024.1 However, as we flagged back in January, applications from prospective international students began to soften in Q4 2025, meaning the macro view of the year masks that demand is trending downward.

This softened demand is likely a response to new Basic Compliance Assessment (BCA) thresholds, as outlined in the . ϾƷ’s Fall 2025 Recruitment Partner Pulse Survey found that perceptions of a destination’s welcomeness was a more important priority for prospective students than ever before.2 And as our 2026 Trends Report outlined, international students receiving mixed messages (whether explicitly or implicitly) about how welcome they are has coincided with volatile demand across the “Big Four” study destinations.

In a landscape of tighter BCA thresholds (including a 95% visa success rate) and muted demand, forward-looking insights allow academic institutions to better allocate their resources and support prospective students through every stage of their journey. Below, in the second of our three-part series on international student search trends on the ϾƷ platform, discover how international students’ interest adapted in 2025 toward study courses in the UK with direct ties to in-demand sectors.

Key Insights at a Glance

  • In 2025, main applicant student visa applications to the UK grew by 3% year-over-year.
  • However, visa applications fell by 21% in Q4 2025 compared to Q4 2024, and by 32% year-over-year in January and February 2026.
  • Only 85% of main applicants were issued a student visa in Q4 2025.
  • Nearly 15% of international students searching for a UK study course on the ϾƷ platform considered fields related to health in 2025.

Visa Issuance Growth in 2025 Masks Developing Downward Trend

The UK Home Office processed 434,000 student visas from main applicants in 2025. Those applicants had an issuance rate of 94%, meaning about 410,000 main applicants were issued a student visa last year:

While main applicant student visa applications and issuances were up 3% in full-year 2025 compared to the previous year, Q4-specific data tells a different story. Only 43,000 study visa applications from main applicants were processed in Q4 2025, a year-over-year decline of 21% in that quarter.

That decline accelerated during the first two months of 2026. In January and February this year, the UK Home Office processed 24,000 main applications from prospective students, down 32% over the same months in 2025.

Grant Rates Fall in Q4 2025

The UK issued nearly 37,000 student visas to main applicants in Q4 2025. This was down 26% over issuance totals in Q4 2024. Critically, the visa success rate in Q4 2025 was only 85%. This was six percentage points below Q4 2024 levels, and far below the 95% success rate required for institutions under the new BCA thresholds.

In Q4 2025, grant rates fell year-over-year for 9 of the UK’s 15 largest student populations:

Q4 historically represents a small fraction of the UK’s total annual issuances, as most student visa applicants target the primary autumn intake in Q3. In recent years, off-peak quarters have typically seen higher refusal rates than Q3, when .

Still, the 85% grant rate in Q4 2025 is a post-pandemic low. It is also considerably below Q4 2023’s previous record-low of 89%.

Of the UK’s 15 largest student populations in Q4 2025, only students from China, the US, Saudi Arabia, Kuwait, and Vietnam saw issuance success rates above the new 95% BCA threshold.

Vietnamese students had a visa issuance rate of 96% in Q4 2025, 13 percentage points higher than Q4 2024.

 

Search Trends by Prospective Students on ϾƷ Platform Shows Rising Interest in Health Studies

Many international education journeys begin with the search bar. The ϾƷ platform has helped over 1.3 million students to connect with international study opportunities since launching in 2015, and this proprietary search data helps our team to find leading indicators of changing student preferences. In turn, these findings empower academic institutions’ ongoing competitiveness, even through periods of policy uncertainty.

Here’s how student searches for UK courses have evolved across different fields between 2022 and 2025:

Health-related fields continued to see notable growth in search volumes on our platform last year.3 Nearly 15% of international students searching for a UK study course considered fields related to health in 2025, which was up two percentage points versus 2024. Additionally, the UK needs thousands of health care workers. One 2023 report proposed that England will face a sector s. And that was before visas for overseas workers in personal care fields plummeted, .

In line with the growth across this sector, we expect health sciences will become the second-most searched for field of study by ϾƷ students in 2026. In total, STEM fields accounted for over 46% of all searches on ϾƷ’s platform for UK courses in 2025, and health-related inquiries made up a significant proportion of these searches.

Which International Student Populations Are Most Interested in UK STEM Programs?

As institutions consider how to allocate their resources under the new BCA thresholds, ϾƷ’s proprietary search data can support this task by offering an early look at which student populations are gravitating toward specific courses. This data can help institutions support student success, build student body diversity, and remain compliant with BCA requirements.

In the graphic below, we’ve illustrated field of study preference changes among some of the UK’s largest student populations between 2022 and 2025:

Health fields represent one of the clearest avenues toward high-demand careers around the globe, so it’s unsurprising that interest in these courses grew among most of the UK’s major student populations. The student populations with the largest proportion of health-related searches in 2025 were Ghana (22%), Nigeria (21%), and Nepal (15%). Students from Ghana and Saudi Arabia had the largest proportional increase in 2025 compared to 2022, as their health-related searches grew by 10 and 6 percentage points respectively.

Meanwhile, institutions looking to bolster their engineering and technology classrooms could focus on South Asia and the Middle East. In 2025, Sri Lanka (26%), Saudi Arabia (25%), and Bangladesh (21%) held the highest share of search interest in this field. Bangladeshi students also showed the largest proportional gain in engineering and technology interest compared to 2022, as their searches grew by 6 percentage points over this span. The next largest gain over this period came from students from Nigeria, whose searches increased by 2 percentage points.

And for the sciences, Saudi Arabia (24%), Bangladesh (17%), and Pakistan (16%) led the way in 2025. Compared to 2022 levels, interest grew the most among students from Saudi Arabia (+3 percentage points), Sri Lanka (+3), and Bangladesh (+2).

How UK Institutions Can Leverage Data for Strategic Student Recruitment in 2026

Adapting to the UK’s new BCA thresholds requires a targeted approach to international student recruitment. By tracking which applicant populations are gravitating toward specific disciplines, universities can strategically allocate their resources. The updated BCA thresholds make it essential to guide prospective students toward courses within high demand fields like health and engineering. Institutions that align their outreach with these labour market realities equip applicants with a distinct advantage from the start of their educational journey.

Delivering that advantage in a lower-volume environment depends on continuous visibility into changing global preferences. The ϾƷ platform provides UK academic institutions with the underlying search data required to identify these shifts as they happen.

Directing focus toward these in-demand academic pathways allows universities to safeguard their BCA compliance while helping more international students successfully begin their studies in the UK. Connect with our Commercial Partnerships Team to evaluate your current course demand and refine your outreach strategy. And look out for the final installment of our search trends series coming soon.

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About the ApplyInsights Team

Led by ϾƷ Co-Founder & CEO Meti Basiri, the ApplyInsights Team analyzes the latest government, third-party, and ϾƷ internal data to provide a complete picture of trends in the international education sector. They also work with sector experts and ϾƷ team members to gather local insights across key source and destination countries, where ϾƷ has helped more than 1.3 million students around the world.

 

FOOTNOTES:

1. All visa data courtesy of the .

2. In the Fall 2025 survey, nearly 50% of respondents indicated a destination’s welcomeness was a priority for prospective students when choosing a study destination, compared to just 25% in the Spring 2025 survey.

3. On our platform, the “health” category includes health sciences, medicine, nursing, paramedic, and kinesiology fields of study.